Why are postcards useful to promote your business?

Postcards are a hot topic for us this month at printing.com as part of our August Offer of the Month. Mail-out, hand-out or sell them, these say much more than “wish you were here!”

Postcards help you stand out from the crowd in a mailbox drop, or can be used as just a postcard for that handwritten touch! Postcards call for endless possibilities, with a shiny gloss front for vibrant colour and an uncoated reverse perfect for writing on.

6 Great Advantages of Postcards Continue reading

Leaflets & Flyers – Tips on design, print & delivery

A couple of months ago, we featured a promotion on leaflets and shared some tips on how to maximise this form of marketing.  Leaflets or flyers as they are often called, are back in the news for us at printing.com as part of our July Offer of the Month. 

Firstly, is a flyer junk mail or is it information to assist the client?

A recent survey in the UK, the British Marketing Survey 2010, found that “door to door leaflet marketing beats all other advertising channels.”

Flyers are particularly great for local marketing as you can target specific areas and demographics.  It gives your company profile and presence.

People are inspired by physical printed marketing and are less likely to throw them away. Continue reading